Ad Manager: new service from Google to estimate advertisement`s efficiency

31st March 2008

The new service Ad Manager from the search giant enables webmasters to receive reports on the efficiency of advertising placed on web-sites. The free service allows you to determine which advertising bring more profits.
Using Ad Manager one can track the efficiency not only of advertising placed via AdSense system, but also via any other, which is available on the website. In addition, the possibilities of Ad Manager include advertising on the site, taking into account the characteristics of users, such as the browser used, language, operating system, the speed Internet connection, etc.

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