What The Consumer Focus Of Blackberry 6 Means For The Businesses

Technology news and updates blog article

What The Consumer Focus Of Blackberry 6 Means For The Businesses

30th August 2010

The recently overhauled operating system of the Research In Motion is the BlackBerry 6. It was made available from the 12th of August when there were the sales of the BlackBerry 9800 Torch at the stores of AT&T. When this new platform was introduced by RIM in front of a huge gathering of the tech reporters of the New York then the company had mainly focused on the consumers. Actually, all of the demonstrations of the video which were shown at the event were about the normal people who were using the BlackBerry 6 in their every day lives and work routines. What happened to the powerful executive, the traveling field technician, the busy sales professional? Did Research In Motion forgot about all of them? Not completely.

Some interesting language has been used by RIM for the sake of describing the BlackBerry 6. This is the one which would be stuck in the head of everybody and is the "fresh but familiar". RIM needed that the user interface should be somewhat different from the others but at the same time it wanted that to be easily understood by the seasoned BlackBerry veterans. BlackBerry 6 provides the same kind of user interface but has a home screen which is more consumers friendly.