Turn dead links, 404s, and other site errors into good traffic by easily setting up custom error pages. A ‘page cannot be found' message on your site might as well be a ‘STOP’ sign to your users. To get them back on track, CustomError for Microsoft IIS allows DEVELOPERS to add their own error pages (or error images!), coded by hand or created in their favorite editor, by simply uploading them to a designated directory on their IIS Web server. There is no need to access the Web server's administrative interface. Customizing error pages is becoming a normal part of site design and development -- providing a more INTEGRATED USER EXPERIENCE and enhancing security by masking Web server-specific default error messages, an important part of defense-in-depth. CustomError also helps with LINK MANAGEMENT and SEARCH ENGINE OPTIMIZATION. (SEO)! CustomError's CENTRALIZED 404-redirection rules file makes managing 404 redirected links a breeze. Dead, inbound links are becoming a bigger issue as Web sites and apps change, blogs point to content and then the links change, and search engine-marketing increases. Take advantage of wasted traffic by redirecting your dead links to new content and saving your SEO ranking work with CustomError. CustomError comes PRE-LOADED with a library of error page TEMPLATES and accommodates multiple libraries for multiple sites or virtual servers. For example, you can redirect your customers to the web site map and lead them to the correct page. CustomError is fully COMPATIBLE with IIS 4/5/6 and Windows NT/2000/Server 2003 and is easy to implement as a low-impact ISAPI filter. Download a 30 day trial version and add an improved user experience to your site today!